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Mastering the Art of Creating a Killer Keynote that Forges Deeper Connections with Your Audience (February Chapter Meeting)

  • February 17, 2027
  • 9:00 AM - 4:00 PM
  • Madison Area TBA

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  • Registration code required.

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February Chapter Meeting

Mastering the Art of Creating a Killer Keynote that Forges Deeper Connections with Your Audience 
presented by Karen McCullough

In a world where audiences are bombarded with information and seem to have the attention span of a goldfish, capturing and maintaining their attention is more challenging than ever. Your presentation must rise above the noise and engage while create a genuine connection with your audience.

In this workshop, Karen share a repeatable process you can use to help you connect to every audience and deliver a killer presentation. We will dive into the creative process, adding audience-focused pieces to your presentation.

You will walk away with a structure that will help you gain insights into what audiences in 2024 and beyond want, need, and demand!

Learning Objectives - just a few!!!! 

  • Gaining a deeper understanding of the audience and the buyer
  • Developing your conference call strategy
  • Adding empathy and vulnerability stories to your presentation
  • Developing a great opener -Being the guide, not the hero 
  • Using Karen's keynote framework while preparing for every presentation
  • Creating engaging content "chunks"

Karen McCullough , CSP went to her first NSA conference in 1999 in Dallas and she was hooked. She graduated from Houston's Speaker Academy in 2000,  got her CSP in 2006, and then ran the chapter’s Speaker Academy for the next three years. She has presented to over 1000 top corporations from American Express to Zappos. Last year she did a breakout session at Influence with CSP, CPAE Linda Larsen entitled Own the Stage, Master the Spotlight

Karen loves what she does and she loves creating high content, high engagement, high humor keynotes. She created her first Killer Keynote workshop in 2015 and has presented it to NSA chapters as well as her corporate clients. A few years back, she attended Donald Miller's StoryBrand workshop and incorporated some of the StoryBrand concepts into her process. Today, Karen teaches speakers to rise above the noise, engage, and connect with audiences.

Come ready to roll your sleeve up and dive in! You are going to love this session!

Agenda

8:30 -- Arrive, Networking
9:00-10:00
 -- In-Meeting Speaker Lab (requires separate registration if you would like to speak)

10:30-Noon -- Karen McCullough: Mastering the Art of Creating a Killer Keynote that Forges Deeper Connections with Your Audience
Noon-1:00 --
 Lunch, Networking

1:00-1:30 -- Inside the Speaker Studio: Pieces of the Pie
1:30 -- Karen McCullough
3:30 -- CSP Journey: Accountability Decisions

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