FROM SPEAKER TO TRAINER
Expand Your Impact to Get More Clients and Increase Revenue
with Amy Climer, PhD
For many professional speakers, speaking is only a portion of their business and not the biggest portion. In a recent data analysis of thought leaders who made over $720,000 per year, the majority of their income was from training not speaking. Speaking is one way to get your message out, it’s one platform to reach your audience, and it’s one stream of income. Expand your offerings to include trainings so you can get more clients, repeat clients, and more income. As a speaker, you have to shift your mindset when designing a training.
Training is not just speaking to a smaller audience. In this experiential program, learn how to take your speaking content and build it into an interactive, engaging workshop. You’ll learn how adults actually learn (and it has nothing to do with giving them more information). Learn three elements you need to consider for every workshop design. Shift from speaking to an audience to working with participants. You’ll be able to sell more, deliver more, and impact more people.
Session Takeaways:
- How to take your keynote content and expand to a training program.
- Three elements you need to in order to design amazing trainings.
- How adults learn so you can design trainings that get results
- To get clients who would never hire you for a keynote.
- To avoid common mistakes many speakers make when training.
Dr. Amy Climer is known for delivering top-notch training programs. Participants leave energized and motivated. She’s not about focusing on being inspiring. She’s about getting participants doing their own work in the moment and leaving with results. In this program, you’ll be working on a new workshop design. Therefore, bring an outline of your keynote and an idea of what workshop you want to design that might complement you’re speaking. Feel free to bring your laptop.
Special Speaker Academy BONUS
8 am to Noon
It’s More Than Just Speaking:
Design Training Programs to Complement Your Speaking
Speaking is a great way to deliver content to a large group and engage them with new ideas. But, what if you want to help clients learn at a deeper level? What if a client asks for more than a keynote? What if a potential client loves your style and content, but has no need for a speaker? Can you deliver a breakout session or a full day training? For many professional speakers, speaking is only a portion of their business. Offering training programs can lead to more clients, more opportunities, and greater impact.
In this session, discover how to take the content of your keynote and turn it into an engaging training experience. You’ll be able to sell more, deliver more, and impact more people.
Session Takeaways:
- Six different modes of delivery that you can engage in AND make money from.
- How trainings are different from speaking and how to leverage both for your business
- Three elements you need to consider when designing trainings
- To move past “stand and deliver” to getting participants to engage with your content.
- Common mistakes many speakers make when training and how to avoid them.
Professional members are invited to join and participate in the morning Speakers Academy session.
Meet Our Guest Speaker
Dr. Amy Climer teaches teams to be creative and innovative. She is a speaker, trainer, and coach in innovation, team development, and leadership. Her clients include forward-thinking organizations such as the Mayo Clinic, Stanford University, and the Department of Homeland Security.
Amy holds a Ph.D. in Leadership and Change from Antioch University and a master’s degree in Outdoor Education from the University of New Hampshire. She is trained or certified in Creative Problem Solving, Immunity to Change, and the FourSight Thinking System.
Amy is the host of The Deliberate Creative™ Podcast, where she shares practical advice and strategies to help leaders build innovative teams. She also developed the Deliberate Creative™ Teams Scale to help teams understand how to increase their creativity. Her TEDx talk The Power of Deliberate Creative Teams explains her research and philosophies on innovation. She is the designer of Climer Cards, a creativity and teambuilding tool used by thousands to deepen team conversations and generate ideas. In 2016, she won the Karl Rhonke Creativity Award from the Association for Experiential Education.
Amy was first introduced to NSA through the Wisconsin Chapter when she lived in Madison. She is excited to be back with NSA-WI to share her wisdom on designing training programs. You can learn more about Amy and her work at climerconsulting.com.
Schedule
Registration & Networking: Noon-12:30 pm
Lunch: 12:30-1:30 pm
Program: 1:30-3:30 pm
Optional Networking: 3:30-4 pm
Special meeting for all Academy Members will be held from 8:00 am to 12 pm.
