Calendar of Events

Upcoming events

    • September 28, 2017
    • 12:00 PM - 4:00 PM
    • Noah's Event, 5020 American Family Drive, Madison, WI
    Make your content work overtime! This session provides you with an onslaught of ideas to help you re-purpose your existing content into multiple products, promotions, and, ultimately, profits. Jill Schiefelbein takes you through 20 different ways to transform your content and provides you with strategies to help up-sell your newly-conceptualized products using case studies that have been successful in her business and in the businesses she serves. Come prepared to analyze and dissect your keynote presentation or training session and walk away with ideas for implementation.
    By attending this session, participants will:
    • Learn strategies for dissecting a presentation into multiple parts for products and promotions.
    • Generate multiple ideas for re-purposing existing content into profit-yielding items.
    • Be able to provide options to clients and audience members who “want more” of you without physically having to be there!
    Being a one-trick pony does not lead to a thriving speaking business. Today’s speakers need to be able to demonstrate proficiency on the platform and beyond. This session helps speakers examine and leverage their existing content into products, promotions and profits that can lead to more opportunities for engagement.

    About the Speaker
    Speaker, author, entrepreneur and recovering academic Jill Schiefelbein is The Dynamic Communicator™. From analyzing classified documents obtained from military raids of terrorist camps to assess jihad messaging strategies, to starting and managing an online education office serving 60,000+ students, to her own award-winning entrepreneurial ventures, she's helped major universities, businesses, and military branches with unique combinations of communication, education, and technology to drive action. Jill creates and executes communication strategies that help organizations increase sales, enhance the product experience, and retain customers.

    When it comes to adding value to the speaker community, Jill is a master of re-purposing. She took a single video series idea and turned it into a YouTube channel with over 750,000 views, a syndication deal with Entrepreneur Network, multiple website pages, hundreds of blog posts, and a packaged up-sell to her clients.

    She is co-author of Business and Professional Communication in the Global Workplace, a frequent guest on business podcasts, and an official video partner and contributing writer for Entrepreneur. Her latest book Dynamic Communication: Strategies to Grow, Manage, and Lead Your Business was released March 2017 through Entrepreneur Press. Learn more at and follow Jill on Twitter @dynamicjill.


    Registration & Networking: Noon-12:30 pm
    Lunch: 12:30-1:30 pm
    Program: 1:30-3:30 pm
    Optional Networking: 3:30-4 pm

    • November 09, 2017
    • 12:00 PM - 4:00 PM
    • Madison location TBA
    As a business owner, your most valuable asset aside from people is your intellectual property. In this session, Russ Riddle will saddle you up to better protect, manage and fatten that cash cow.
    Valuable Takeaways
    • Distinguish between the intellectual property types
    • Ensure ownership from the outset (employees vs. contractors)
    • Ace copyrights and avoid copy-wrongs
    • Master the trademark DOs and DONʼTs
    • Preserve, Protect & Defend — Police your I.P.
    • Stop rustling others’ cash cows
    • Avoid “public domain” land mines
    • Capitalize and comply with licensing opportunities
    About the Speaker
    Russ serves up quick wit, humorous storytelling and poignant tips, keeping you involved from start to finish. Having practiced marriage for 32 years, law for 24, fatherhood for 23, and braved adventures as a juvenile probation officer, realtor and newspaper columnist, Russ Riddle is convinced that we must never stop learning, laughing and leading. His love of levity stems in part from an intellectual property law practice that has served such clients as Barney & Friends®, Wishbone®, Bob the Builder®, Thomas & Friends®, the voice of Jimmy Neutron® and impersonators of John Wayne and Michael Jackson.


    Registration & Networking: Noon-12:30 pm
    Lunch: 12:30-1:30 pm
    Chapter Program: 1:30-4:00 pm

Past events

July 08, 2017 NSA Influence 2017
June 20, 2017 The Hot Skinny!
May 18, 2017 Building the Ultimate Speaking Career with Chad Hymas
April 21, 2017 NSA Video Lab 2017
April 19, 2017 Strategies, Systems & Sales for a Speaking Successful Business: How to Create a Sustainable Model That Works for You
March 02, 2017 The Evolution of Speaking
February 24, 2017 NSA Winter Conference: Business Symposium
February 18, 2017 Eloquence Platform Coaching Session
January 14, 2017 Academy Session: Focus on Ethics and Enterprise
January 11, 2017 Getting Clients and Selling Products: Secrets to building a successful speaking business
November 12, 2016 Academy Session: Focus on Enterprise
November 03, 2016 VIDEO ACTION: A Bazillion Extreme Ways to Actively Use Video During Your Presentations
October 15, 2016 Academy Session: Focus on Expertise
September 27, 2016 Facilitated Mastermind Sessions
September 15, 2016 No Power & No Point: Why Your Slides Suck & How to Make 'em Soar
July 23, 2016 NSA 2016 National Convention
June 21, 2016 NSA WI "Hot Skinny"
May 26, 2016 Using LinkedIn Successfully to Grow Your Speaking Business
May 19, 2016 Be Yourself, Everyone Else is Taken
March 19, 2016 Eloquence Platform Coaching Session
March 09, 2016 Thought Leadership: How to commercialize your ideas
February 16, 2016 Academy Session: Focus on Ethics & Enterprise
January 21, 2016 Growing Your Business When You Are the Business!
January 19, 2016 Academy Session: Focus on Enterprise
November 17, 2015 Academy Session: Focus on Expertise
November 06, 2015 NSA 2015 Tech Lab
November 03, 2015 You. Your Story. Make An Impact. Harnessing the power of your stories to create better speeches and get booked more.
October 19, 2015 Facilitated Mastermind Sessions
September 24, 2015 Thou Shalt Dress One Level Above Your Audience (and other speaking rules that don't exist)
June 18, 2015 The Hot Skinny
June 18, 2015 NSA-WI Speakers Academy - Facilitated Mastermind Session
May 28, 2015 How to Make It In the Speaking Business
May 28, 2015 NSA-WI Speakers Academy - Facilitated Mastermind Session
March 05, 2015 Book More Business!™ Marketing for the Experienced Speaker
March 05, 2015 NSA-WI Speakers Academy - Facilitated Mastermind Session
January 29, 2015 I Want to See the Jalapeno Coming: 93 Hot Ways to Get Booked
January 29, 2015 NSA-WI Speakers Academy - Facilitated Mastermind Session
November 13, 2014 Five Critical Success Factors for Every Speaker
November 13, 2014 NSA-WI Speakers Academy - Facilitated Mastermind Session
September 15, 2014 Facilitated Mastermind Sessions
September 14, 2014 Bringing Home Cavett
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